by Digital Amplification | Sep 8, 2023 | Trending Takes & Fun Facts
Back to Insights Driving Marketing Success Through Cohesive Strategies Integrated marketing is more than just a buzzword; it’s a strategic mindset that combines the power of various channels and strategies to create a cohesive and impactful brand experience. By...
by Digital Amplification | Sep 6, 2023 | Over The Top, Trending Takes & Fun Facts
Back to Insights Unleash the Potential of OTT Marketing The ways in which people consume content have fundamentally shifted due to the accessibility of streaming video. With Over The Top (OTT) platforms, streaming services, and traditional television, the opportunity...
by Digital Amplification | Sep 6, 2023 | Trending Takes & Fun Facts
Back to Insights An Introduction to Content Marketing In the fast paced digital era, where information is constantly flowing and attention flickers, content marketing emerges as a light of strategic ingenuity. At its core, content marketing revolves around crafting,...
by Digital Amplification | Aug 24, 2023 | Trending Takes & Fun Facts
Back to Insights The Power of Print Media in a Digital World In an age dominated by digital screens and instant connectivity, the relevance of print media might seem to have waned. Yet, beneath the surface of our fast-paced digital landscape lies an irreplaceable...
by Digital Amplification | Aug 24, 2023 | Trending Takes & Fun Facts
Back to Insights Crafting a Captivating Brand Story Through Color We’ve been awash in Barbie pink lately – a testimony to how the brand has used their iconic color as a key part of its brand identity. Brands from big to small have been using color as an...
by Digital Amplification | Aug 23, 2023 | Pay Per Click, Trending Takes & Fun Facts
Back to Insights The Importance of Keyword Research in PPC Strategy Keyword research is the process of identifying and analyzing the words and phrases that people use when searching for products or services online. It involves researching and evaluating the...