by Digital Amplification | Mar 6, 2024 | Retail Media Networks, Trending Takes & Fun Facts
Back to Insights Standing Out From the Scroll Retail media networks (RMNs) are like the bustling marketplace of the digital world, packed with vendors hawking their wares. But amidst the clutter of ads and promotions, how does your brand’s voice rise above? The...
by Digital Amplification | Feb 20, 2024 | Social Media Marketing, Trending Takes & Fun Facts
Back to Insights Building a Social Strategy that Ignites Engagement In the ever-evolving landscape of social media, content creators and brands face a constant struggle: breaking through the noise. With algorithms prioritizing established names and paid promotions,...
by Digital Amplification | Feb 5, 2024 | Trending Takes & Fun Facts
Back to Insights Explaining Digital Amplification Digital amplification is all about using data and insights to create an impactful and effective marketing plan. It covers topics including social amplification, which simply means putting money behind content...
by Digital Amplification | Dec 11, 2023 | Trending Takes & Fun Facts
Back to Insights The Importance of Good Ad Targeting In the frenetic digital world we inhabit today, advertising surrounds us at every click, scroll and swipe. From flashy banners to sponsored posts, we’re inundated with marketing messages vying for our...
by Digital Amplification | Dec 4, 2023 | Trending Takes & Fun Facts
Back to Insights The Melodic Magic of Advertisements When it comes to communications, one little ditty lingers in our minds long after the message ends: the jingle. These melodic marvels are far more than catchy tunes, they are the sonic signatures of brands. In this...
by Digital Amplification | Dec 1, 2023 | Trending Takes & Fun Facts
Back to Insights The Dynamic Duality of Branding Branding is a word that permeates our daily lives in more ways than we often realize. Every day we’re bombarded with branding messages, from the iconic swoosh of Nike to the brown uniforms of the UPS driver to the...